Archive | Groundswell

RSS feed for this section

First reserve

Obama was thought to be too busy, so they sent the next best thing. Seth Godin is coming to London. Book yourself on his first UK talk. Quick. Seth’s in London! Yes, London, UK.

Machinima goes mainstream

Crossing machine and cinema gives you machinima. It’s a geek’s bedroom hobby that’s breaking into Hollywood. Companies like Rooster Teeth show game content and skew it to a story rather than playing the game itself. Halo and World of Warcraft are classic petri dishes for this art. Well, things look to be going all Sky […]

Google trio launch in Nov

Google launched some really innovative services in November. Here’s a quick video round up: 1. Search Wiki: I’m not sure I’m ‘feeling this’ but its going to be interesting to see how the long tail affects results. What if 1,000 people voted your site to #1 when searching ‘4 star restaurant London’? Equally, what happens […]

Detroit scores another own goal

If you and your peers needed $25 billion from the government because your misguided business is going belly up, how would you travel from Detroit to Washington? By private jet of course. Separately. After all, you’re too powerful to share. One congressman asked if they couldn’t have downgraded to first class? Tom Peters rants about […]

Wikipedia + Google = better search?

Jason Calacanis shares a number of attributes, along with the initials, of Jeremy Clarkson. Both are tall, gregarious and outrageously outspoken in their quest for PR. (According to .net magazine, Calacanis called SEO ‘bullshit’ and a ‘wasted industry’ while speaking at a search engine conference, and said anyone from PayPerPost should kill themselves.) But, unlike Clarkson, […]

Free the Airwaves with WiFi 2.0

Think back to your old TV and of the static between TV channels. Well, three-quarters of those radio airwaves, or ‘white space’ spectrum, are completely unused. With the US switching off the analogue TV signal in Feb 2009 Google wants to blow open that wireless spectrum, effectively for a new and more powerful generation of […]

Browser battle is beefed up. BIG TIME

Michael Arrington says Google launching their Chrome web browser is yet further indication that our favourite search engine is going after Microsoft’s lunch. If Mr A is right (I wouldn’t ever bet against he with the knowledge) in predicting Google’s strategy then it’s more than ironic that Microsoft themselves had a similar browser project called […]

Why blog? Reason #1

A website’s goal is all about the end user: buy this, download that, sign up here, register there, watch this, read that… That goal needs two separate but overlapping strategies for human and robotic eyes. A blog certainly takes care of the former (and if used shrewdly can assist the latter). On the human side, […]