From the category archives:

Technology

Pirate’s ship finds tail wind

April 18, 2009

Ignoring the small matter of legal and moral issues for a moment and putting a marketing hat on, you have to say that The Pirate Bay are riding on the crest of a PR wave. The news yesterday that the owners of this gateway to free content now face jail and bankruptcy has taken their [...]

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A Virgin to slay the Dragons

April 13, 2009

Richard Branson recently launched PitchTV to help entrepreneurs find investors – a mini Dragons’ Den if you like. The hopeful amongst you can upload a two minute video which gets voted online and the favourites will be broadcast on Virgin planes. Getting your ideas seen by business travellers would be a huge coo (for exposure [...]

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Never say Never

March 29, 2009

The Old (Barrichello), the Pretender (Button) and the Skint (the Brackley team) have pulled off a spectacular one-two in Melbourne to kick off the Formula One season. Continuing the B fest, they’ve shown: Belief – evidently they kept working hard when a full closure was more than likely. Brains – the clean sheet of ‘09 [...]

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Guardian trumps NY Times’ opening salvo

March 21, 2009

The New York Times blinked first and opened its 2.8 million articles allowing users to build things with its content via API. But the Guardian has suddenly become the pie-piper of the newspaper business by opening up its data more fully. The Guardian trumps NYT by allowing for-profit use of the data (opposed to NYT’s [...]

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New SEO Toolbar available

January 27, 2009

Free is synonymous with Internet. It’s likely to become more so with Microsoft’s Office Live and cloud-based solutions from Google, Zoho and the like. Enter Aaron Wall (SEObook.com), one of the Internet’s geek superstars. He is to SEO what J.K. Rowling is to wizards. Mr Wall started out with a desire to learn and has [...]

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Machinima goes mainstream

January 10, 2009

Crossing machine and cinema gives you machinima. It’s a geek’s bedroom hobby that’s breaking into Hollywood. Companies like Rooster Teeth show game content and skew it to a story rather than playing the game itself. Halo and World of Warcraft are classic petri dishes for this art. Well, things look to be going all Sky [...]

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Will you battle to read ‘em?

December 20, 2008

Newspapers are in their twilight years. With every print run, they step closer to oblivion. Of course, you’re smart and you know full well that they exist for advertisers, not news, and there lies the rub: ad revenues are dwindling at an alarming rate. Oh, but what to do with that high brand equity and [...]

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IE7 turns you into a robot

December 17, 2008

Internet Explorer 7 is apparently vulnerable to a new Trojan that can steal passwords. Firefox evangelists are looking even more smug as 10,000 websites have been compromised since the vulnerability was discovered. It’s apparently geared towards gaming sites, but everyone’s thinking it wont be long before fraudsters engineer something more sinister. Think about your online [...]

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Google trio launch in Nov

December 2, 2008

Google launched some really innovative services in November. Here’s a quick video round up: 1. Search Wiki: I’m not sure I’m ‘feeling this’ but its going to be interesting to see how the long tail affects results. What if 1,000 people voted your site to #1 when searching ’4 star restaurant London’? Equally, what happens [...]

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Wikipedia + Google = better search?

November 23, 2008

Jason Calacanis shares a number of attributes, along with the initials, of Jeremy Clarkson. Both are tall, gregarious and outrageously outspoken in their quest for PR. (According to .net magazine, Calacanis called SEO ‘bullshit’ and a ‘wasted industry’ while speaking at a search engine conference, and said anyone from PayPerPost should kill themselves.) But, unlike Clarkson, [...]

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Your corporate iPhone

November 19, 2008

Apple’s frustrations have been well documented over the summer: the MobileMe fiasco, the debacle over the iPhone launch/sign up, patches for freezing MacBook Airs and several other dents in the pristine name of all things Jobs. But they really do come up with some gems. Charlie Anzman points us to Apple’s Corporate Gifting and Rewards [...]

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Buck the trend

November 15, 2008

I’m sure you’ve heard the world economy is broken. With so much reporting of the negative it’s easy to obliterate the positives. Here’s a couple of diamonds in the rough for you though: – Apple finished their fiscal fourth quarter (to 27th Sept) with sales up 35%. All the numbers have gone north which is [...]

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NASA would race F1

November 2, 2008

As a Formula One fan I’m sometimes asked, “Don’t you find it all a bit boring?” How can you find the pinnacle of racing, boring? Okay, it can be a little repetitive because they ARE doing laps after all, but it’s where sport and engineering meet at their finest point. A combination of supreme teamwork, [...]

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Stats, lies and the Telegraph

October 26, 2008

A good while ago I heard website editor of the Telegraph.co.uk, Marcus Warren, being interviewed on BBC Radio 4’s The Message. He was quoting figures that showed 5 million new users for his site month on month. I’m sure Mr Warren is no different from hundreds of other managers and directors responsible for websites in [...]

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Listen loudly and learn lots

October 22, 2008

Web 2.0 and the new media aren’t about spamming the system to promote your goods and services. Okay, it’s exactly that for too many shysters out there. But I’d argue that if your clients are online, surely it’s logical for you to consider engaging them there. This is where authentic use of Web 2.0 tools [...]

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Microsoft go cool?

September 17, 2008

They’re valued in the ballpark of $233 billion (£117 billion). Annual sales of $60 million have grown around 18% for the last six years. Their operating software runs on 90% of the world’s computers. Internet Explorer (their own browser) is employed by three-quarters of Internet users. There are over 1 billion Windows Live ID authentifications [...]

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Free the Airwaves with WiFi 2.0

September 9, 2008

Think back to your old TV and of the static between TV channels. Well, three-quarters of those radio airwaves, or ‘white space’ spectrum, are completely unused. With the US switching off the analogue TV signal in Feb 2009 Google wants to blow open that wireless spectrum, effectively for a new and more powerful generation of [...]

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Browser battle is beefed up. BIG TIME

September 5, 2008

Michael Arrington says Google launching their Chrome web browser is yet further indication that our favourite search engine is going after Microsoft’s lunch. If Mr A is right (I wouldn’t ever bet against he with the knowledge) in predicting Google’s strategy then it’s more than ironic that Microsoft themselves had a similar browser project called [...]

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August the advertising month

September 2, 2008

Is it me, or did an inordinate amount of the tech news from both sides of the pond seem to be about advertising last month? Not really surprising considering online is about the only area of advertising that’s going to grow this year. Here’s what I think are the more notable ones: – The ever-innovative [...]

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