A lot has been made of Eric Schmidt resigning from Apple’s board. The short version: he’s also CEO of Google and these two tech giants are really starting to cross swords. While Google are undoubtedly an increasing ‘problem’ for Apple, I think most reports are in danger of missing the elephant in the room: Nokia. […]
Archive | August, 2009
Eat my lunch
All businesses want to control their own destiny. Surely, it’s natural. The old-fashioned classic is to cut out the middleman and access the wallet yourself. After all, why go to the trouble of producing a wonderful product, only to pray fickle retailers buy into it and run the gauntlet of the supply chain? It’s sorely […]
Tweeting frustration
Just read Tom Asacker’s post on frustration and I needed to rebroadcast: Marketers, we need you now, more than ever, to be the voice of value creation for the benefit of your organizations and other brand constituents (customers, suppliers, communities, et al). So please don’t let the frustration, and persistence, of the Social Web ecosystem […]
4 principles of site design
A while ago, I had the pleasure of listening to Google’s Robert Swerling talk saliently about site design. The brief version of his presentation: Velocity – give it fast and let them get on with other things Visibility – don’t surprise consumers Value – provide real value Variation – never come out of beta (love […]
10 factors of freelance pricing
Debating freelance pricing recently, I started thinking how many variables can affect daily rates: Future proof – repeat business is virtually everyone’s goal. Will this project have a long-term effect (perhaps even an adverse one) on your business? Order book – are you currently desperate for the phone to ring or are you (and your […]