I love to talk about social media with enthusiasts of the game. How they’re practising it, where they see the benefits, where will it be in a year or so’s time. But I see more and more so-called specialists coming into the market where they sell their (apparent) expertise to businesses that either don’t have […]
Social networking is all the rage with web and mobile usage catching business’s eye with the Web 3.0. Sony launched their cloud-based content service, Qriocity, recently. With their product range and reach, they should get some traction for their downloads. IBM is set to, according to Jeffrey Schick, IBM’s VP of Social Software, “better connect […]
I met someone this week that thinks they were burgled because they tweeted that they were away from home (i.e. London, when their location says Brighton). Such scare stories are only more likely as location-based services begin to make traction. Foursquare, Gowalla, Brightkite, Loopt, Yelp etc are still in their relevant infancies but with Facebook […]
At their best, blogs offer insight and intelligence, none moreso than Seth Godin’s daily brain dumps. Seth goes futher than most in that he often throws out free business ideas and free ebooks. I’ve not had a chance to digest all of his latest offering but it looks similar to his usual fare: short, digestable, […]
Just read Tom Asacker’s post on frustration and I needed to rebroadcast: Marketers, we need you now, more than ever, to be the voice of value creation for the benefit of your organizations and other brand constituents (customers, suppliers, communities, et al). So please don’t let the frustration, and persistence, of the Social Web ecosystem […]
Well, that’s my prediction. They’ll stop burning dollars acquiring paper mills and fork out $750+ million for Twitter. Twitter is the most popular and certainly the most talked about social media tool of the moment, yet there’s no clear indication on how they’ll monetise the whole shebang. They raised another $35 million in venture capital […]
Plenty of bloggers are spouting New Year’s resolutions. Most are quaint rehashes of being less avaricious, and showing greater care to one’s fellow man and the weighing scales simultaneously. Forget resolutions, try predictions. J.K. Galbraith said ‘there are two types of forecasters: those who don’t know and those who don’t know they don’t know’, but […]
Newspapers are in their twilight years. With every print run, they step closer to oblivion. Of course, you’re smart and you know full well that they exist for advertisers, not news, and there lies the rub: ad revenues are dwindling at an alarming rate. Oh, but what to do with that high brand equity and […]
If you and your peers needed $25 billion from the government because your misguided business is going belly up, how would you travel from Detroit to Washington? By private jet of course. Separately. After all, you’re too powerful to share. One congressman asked if they couldn’t have downgraded to first class? Tom Peters rants about […]
Messrs Ross and Brand have given BBC executives many a sleepless night of late (and too many P45s) but my vote for the beeb’s employee of the month goes to their business editor, Robert Preston. Mr Preston’s opinion has been called on more in recent weeks than George W. was asked about the two presidential […]
Since the Yahoo! and Microsoft will-they, wont-they saga I’ve taken a closer interest in uber-investor, Carl Icahn. That most capitalist of papers, The Wall Street Journal, recently wrote a very non-flattering piece about him. Mr Icahn has blogged his thoughts on the article, tearing the journalist’s (though I doubt he thinks she’s worthy of the […]
A website’s goal is all about the end user: buy this, download that, sign up here, register there, watch this, read that… That goal needs two separate but overlapping strategies for human and robotic eyes. A blog certainly takes care of the former (and if used shrewdly can assist the latter). On the human side, […]